I did not know this but somebody ranks the Superbowl commercials using focus groups. Since I don’t trust USA Today to leave their chart up for any length of time, I’ve re-posted the ranking here. After all the magic eight-ball questioning about whether Napster was really a better deal than iTunes, I’m glad to see that people noticed it was just a lousy ad that used hardly any imgination. Why do I get the distinct feeling that a nosy VP of marketing decided they were a creative director? “A sign at the Superbowl! It’s grass roots!” Yeah. Except that it’s a superbowl ad, dummy. Read more…